Brand Management Professional / Brand Executive – Bangladesh
Arla Foods • Dhaka, Bangladesh
About Arla
Arla is the farmer-owned cooperative behind beloved dairy brands including Arla®, Lurpak®, Castello®, DANO® and Puck® in 100+ countries. In Bangladesh, DANO® has become part of daily life for millions. We do more than make great dairy—we bring tasty inspiration with one of the healthiest foods known to the world: MILK!
About the Job
Based at Arla BD Head Office (Dhaka), you’ll support brand growth by executing strategic plans, coordinating campaigns, and driving product launches through cross-functional collaboration. You’ll continuously monitor market trends, consumer insights and brand performance to deliver actionable improvements and innovations.
What You’ll Do
- Assist in developing and implementing strategic & tactical brand plans to achieve business objectives.
- Collaborate with creative, digital and media agencies to deploy OTIF campaigns.
- Support NPD launches; coordinate with local, global and external stakeholders.
- Arrange internal product testing for NPDs and share results with recommendations.
- Review brand performance; propose monthly improvements for digital footprint.
- Visit market & households to gather insights on consumers, competitors and trends; identify opportunities for innovation.
- Prepare regular reports & presentations on brand and campaign performance with actionable recommendations.
- Assist with market & consumer research; monitor brand performance metrics.
Who You Are
Experienced in developing and executing strategic marketing plans that grow brands and strengthen market presence. Comfortable leading research, supervising content creation, partnering with agencies and monitoring performance to spot improvement opportunities.
Qualifications & Skills
- Minimum Bachelor’s degree (Marketing preferred).
- Advanced skill in MS Excel, Power BI, Power Query and other analytical tools.
- At least 2 years’ experience with strong reporting/analytics exposure.
- Strong communication & presentation skills; fast learner; proactive; high attention to detail.
Salary & Benefits
Salary: Competitive, commensurate with experience.
- Festival Bonus, Provident Fund, Gratuity, Mobile Allowance.
- Group Life Insurance and Hospitalization benefits including OPD.
Shape the Future of Dairy
Arla is a global leader in dairy, championing sustainability and innovation. We’re passionate about people and our planet—striving to unleash potential and make healthy nutrition accessible to all. We’re devoted to a workplace where everyone feels valued and empowered to bring their authentic selves. Diversity and collaboration propel us to new heights.
